Brand Identity.

Client. Offield is dedicated to transforming the landscape of building maintenance services for large-scale public infrastructure projects, prioritizing prevention and cost efficiency. Pushing the use of cutting-edge technology to enhance traditional practices.

Services
Brand Identity
Industry
B2B infrastructure maintenance

Offield aimed for a resilient identity that mirrors the intricacies of their business and services. Our strategy involved creating a visually harmonious blend of boldness and minimalism, where icons and infographics seamlessly merge the grand with the simple. We prioritize flat two-dimensional designs, incorporating sharp outlines and subtle gradients. Ideally, icons should embrace a duotone palette, emphasizing complementarity while maintaining simplicity.

Complete solutions

Tailored Solutions

To enhance our identity, we utilize duotone images whenever feasible. Duotone is also employed to emphasize specific information or elements. Consider using duotone in the following scenarios:

Duotone: implementation

When the colors of the image do not align with the overall composition style.

Duotone: implementation

When text needs to be incorporated onto the image.

Duotone: implementation

When you aim to visually differentiate a particular chapter or section within a publication or website.

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